ABOUT
The LWC Difference
After more than 15 years in both agency and in-house PR, Leigh Walters founded LWC to create a more personal approach. LWC harnesses our clients' unique assets to help them build stronger relationships and foster long-term brand loyalty.
LWC works WITH you. Clients experience a collaborative process that is tailored to their priorities. Taking into account available time, resources and budget, LWC designs and executes strategies that not only meet client needs, but are also manageable and sustainable.
A robust public relations strategy is an investment in your reputation. When well-crafted and executed it gives your organization credibility, authority and brand awareness in the marketplace.
Whether you are looking for high-level communications strategy or a team player to increase your bandwidth, LWC has the expertise and the drive to take you where you want to go.
Based in St. Louis, Mo., LWC is a woman-owned business.
ABOUT YOU
Above all, our working relationship is about you. Your organization is not like any other. You need a communications strategy that is too.
LWC starts its partnership with you with a lot of questions and even more listening. It’s your story after all. Let’s work together to help more people know and love it as much as you do.
Leigh Walters, Principal
Leigh Walters is a builder of positive reputations and relationships. Her career spans more than 15 years of crafting custom communications across a breadth of industries.
She is a trusted resource in strategic communication, media relations, content marketing, spokesperson training and crisis communications. Having been a leader in both agency and in-house PR, Leigh Walters is adept at optimizing agency partnerships to fit clients’ needs. She knows what it is like to sit on the client’s side of the table.
Most recently, Leigh served as Director of Marketing and Communications for the Missouri Historical Society (MHS) in St. Louis. She led the comprehensive rebrand for MHS and its entities: the Missouri History Museum, the Library & Research Center and the Soldiers Memorial Military Museum. Leigh orchestrated the launch of a new website, the implementation of a first-ever brand awareness campaign, and the opening of Soldiers Memorial. She overhauled both the media relations and digital content strategies, resulting in exponential increases in the reach of MHS’s mission.
In addition to her significant expertise in the non-profit and arts & culture arenas, Leigh has experience in the publishing, tourism, food & beverage, health & human services, and financial sectors.
Leigh earned her Bachelor of Arts, cum laude, from Truman State University, as well as a certificate in Publishing from the University of Denver’s Publishing Institute.